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Cardiff Park Advisors is a fee-only investment advisor specializing in passively structured and index-fund portfolio management. We help our clients reach their long-term financial objectives with goal-based portfolios, unbiased advice, a fiduciary approach, and a proven investment strategy rooted in Nobel prize-winning research about how markets work.

Our experienced team offers full-service support to individual investors, families, trusts, endowments and businesses with $1 million or more to invest.

Our company has been registered with and regulated by the Securities and Exchange Commission (SEC) since 2006. As of Q3 2018, assets under management are approximately $1.8 billion.

Cardiff Park is among a select group of advisors qualified to provide access to Dimensional Fund Advisors (DFA), a leader in passive investment research and fund offerings (Read why DFA is our preferred fund partner). We also recommend Vanguard funds and selected Exchange Traded Funds as well as CDs, Treasuries, and corporate and municipal bonds for laddered maturity fixed-income requirements.

Cardiff Park does not accept custody of client funds or securities. Securities are held by brokerage firms that carry SIPC and other private insurance, including TDAmeritrade, Schwab, and Fidelity.

To learn about our strategy and thinking, please read our informative website (About Us). Learn about our founder and principal, John Gorlow, and why he created Cardiff Park (How Wall Street Formed Me). To begin a conversation, please complete the contact form below. We’re here to help when you’re ready.

Latest from the Cardiff Park Blog

  • A Looming Matter of Interest
    Plus August Market Report

    John Gorlow | Sep 13, 2018
    Yield Curve Flattening 192x128

    As the spread between long and short-term Treasuries flattens, three words are stirring fear on Wall Street: inverted yield curve. Is the long economic expansion that began in 2009 nearing its inevitable end? More to the point, how should you respond to worrisome noise about recessions and sinking stock prices? We’ll offer our perspective after a quick look at August market performance. 

    Read More



Smarter Strategy

Passive and index investing is based on a belief in the power of markets rather than relying on futile forecasting or trying to outguess others. It is a less subjective, more systematic approach to investing. Based on a century of evidence and Nobel prize-winning studies, passively managed index investing has proven to be less expensive, less risky, and more profitable over the long-term than active investing. Learn more: Passive Investing

Low Fixed Fees

Most investors have no idea of the fees and expenses hidden in their investment portfolios. This is by design, as active investment advisors tend to be handsomely compensated through fees and commissions on product sales. Over time, these fees take a huge bite out of an investor’s accumulated wealth. In contrast, Cardiff Park’s low fixed fees always let you know exactly how much you’re paying. Or in our case, how little. Learn more: Advisor Fees

Highest Ethical Standards

Cardiff Park is a fiduciary, meaning we’re pledged to serve our clients’ best interests. Our unbiased advice eliminates many of the costliest mistakes in investing. We value transparency, and portfolios are available for online viewing 24/7, backed up with detailed and comprehensible monthly reports. We never trade without consent. And we’ll always keep you in the loop. Learn more: Ethical Standards

Full Service Support

Your financial life doesn’t happen in a box. That’s why we’re prepared to help with issues beyond investment management. We’ll negotiate private lines of credit, offer advice on buying and selling a business, analyze the best time to retire, manage trusts, and guide tax-aware philanthropic giving. Upon request, we’ll work with other professionals including your CPA, attorney, estate planner, realtor, banker and trustee. Learn more: Our Services

We Serve People Like You

Our clients arrive at our doorstep with widely varying investment knowledge and life experiences. They include stock-rich entrepreneurs, professionals at the peak of their careers or approaching retirement, forward-thinking seniors considering end-of-life giving, philanthropists, trustees, endowments, business owners, nonprofit organizations, pension plans and multi-generational families. We’ve created viable, long-term financial solutions for them all. Read more about how we can help you. Learn more: Client Profiles

Contact Us

Getting started is easy. We are here to assist you, and committed to staying with you every step of the way. First, we encourage all prospective clients to use our website to learn more about passive and index investing. You will be educated by our blog, and by numerous references to the body of work that serves as the foundation for our client service and advice. Next, we are happy to provide you with an initial complimentary consultation by phone. To schedule, please complete the contact form below and we will contact you promptly.